Autumn 2016


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Digital Strategies / Slides 2016


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Digital Strategies Resources 2016

Tate Digital Strategy 2013-15 / Digital as a Dimension of Everything:

Cooper Hewitt Smithsonian Design Museum 2015 / Strategies Against Architecture:

Democratizing the Rijksmuseum 2014:

Victoria & Albert 2016:


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Autumn 2016: Bibliography


Chan, Sebastian and Aaron Cope. “Strategies against Architecture: Interactive Media and Transformative Technology at the Cooper Hewitt, Smithsonian Design Museum,” Curator: The Museum Journal, 58: 352–368, doi: 10.1111/cura.12118 (accessed February 16, 2016).

Henning, Michelle. “Archive.” In Museums, Media and Cultural Theory, 129-155. UK: Open University Press, 2006.

Gabrys, Jennifer. “Museum of Failure.” In Digital Rubbish: A Natural History of Electronics, 101-126. Ann Arbor, MI: University of Michigan Press, 2011.

Galloway, Alexander R. “The Unworkable Interface.” In The Interface Effect, 25-53. Polity, 2012.

Graham, Beryl, and Sarah Cook. “Participative Systems.” In Rethinking Curating: Art after New Media, 111-144. Cambridge, MA: MIT Press, 2010.

Huhtamo, Erkki. “On the Origins of the Virtual Museum.” In Museums in a Digital Age, edited by Ross Parry, 121-135. London and New York: Routledge, 2010.

Witcomb, Andrea. “The Materiality of Virtual Technologies: A New Approach to Thinking about the Impact of Multimedia in Museums.” In Media in Transition: Theorizing Digital Cultural Heritage: A Critical Discourse, edited by Fiona Cameron and Sarah Kenderdine, 35-48. Cambridge, MA: MIT Press, 2007.

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Autumn 2016: Course Schedule

19.9. Introduction to the Course


26.9. Design Museum Finland: Museum Fundamentals / concepts, history, mission, organization, functions etc. with special emphasis on the Design Museum, Cooper Hewitt, design objects, heritage etc. (Class Location: Design Museum)


3.10. Archives / Acquistion, Digitization, Digital Collections and Archives for design objects.

10.10. Participative Systems / community, visitor participation, digital engagement etc. for design objects.

17.10. Interface / Collection APIs / web / mobile applications with special emphasis on design collections.

24.10. Space and media infrastructure / galleries, storage, archives, media devices, equipment etc.

7.11. First presentations at the Design Museum (Critical discussion, commenting, recommendations) Location: Design Museum.

14.11. Digital Storytelling / Narratives or not? with special emphasis on design objects.

21.11.  Digital Strategies (Both at the institutional (macro) level and project (micro) level)


28.11. In-class critique and discussion of projects.

5.12. Final presentations of projects/prototypes at the Design Museum (Critical discussion, commenting, recommendations) (Location: Design Museum)

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Digital Engagements at EMMA Espoo Museum of Modern Art 2015

PHOTO: Juulia Juutilainen (c)

FEEL EMMA by Juulia Juutilainen

In Autumn 2015, we collaborated with EMMA Espoo Museum of Modern Art for a course at the Department of Media Aalto University. Our primary goal was to analyze and understand the modern art museum and to formulate strategic digital approaches.

The structure of the course was designed to cover the museum system and its various parts and operations.  Every class had a lecture component in the first half and a ‘make’ component in the second. The lectures were about storytelling, community participation, spatial design and digital strategies and applications for museums. These were followed by an in-class workshop where the students worked by themselves or together on tasks assigned resulting in a class presentation and critiques. The tasks assigned included How to curate your own collection, applying a narrative structure to your collection, building participation with museum audience, imagining the spatial needs, and formulating digital strategies.

Thus, through the course, a collection of critical approaches to audience engagement with modern art at the EMMA Espoo Museum of Modern Art was developed. The approches span from personalized journeys through artifacts to disruption via memes, from in-house reportage to accessing public art beyond the walls of the museum. The projects include a meme workshop, navigating the museum space by relations, a walking guide to public art, a video communication method for museum and audience to share their ideas, feelings about art expressed in colors, icon-based engagement with artifacts and a mind-mapping exercise with modern art.

MEMMA, A MEME EXHIBTION by Antoine Thibaudeau

EMMA was involved in this course in many aspects. First, we discussed the themes and topics in advance before the course began with the Chief Curator Reetta Kalajo and ICT & Production Manager Pertti Lähteenmäki. Reetta delivered a lecture at Media Lab about the challenges of a modern art museum, Pertti advised us on the digital strategies that the museum had embarked upon. Two final presentation dates were scheduled at EMMA where the student projects were critiqued and discussed.

We did come across some challenges in this course. Since it was designed to simulate a digital lab of a museum, as such it would have meant that students would work together on common projects. However, students decided to develop their own ideas separately, and as a result not much co-operation or integrated projects were achieved. Some ideas did flow across the projects, such as a critical approach to digital strategies for museums. Another key challenge was how to design around the copyrights of art works. The students were able to come up with alternative solutions as seen in the projects themselves.

THE GUIDE by Alex van Giersbergen

THE GUIDE by Alex van Giersbergen

The following projects were outcomes of the Digital Strategies for Museums and Cultural Heritage Course Autumn 2015 in collaboration with EMMA Espoo Museum of Modern Art:

1. Alex van Giersbergen ( THE GUIDE: The Guide is an attempt to create new ways of navigating exhibitions based on the relationships between artworks.

2. Wenna Zhang ( CREATIVE COMMENTS: A new video communication method for museum and audience to share their ideas on the screen.

3. Antoine Thibaudeau ( mEMMA: A participative MEME exhibition project.

4. Juulia Juutilainen ( FeelEMMA: a location-based mobile application for sharing art experiences in colors.

5. Katya Anokhina ( Stories Told By Emma: A voice guided tour of uncommon and interesting places in the city with personal and philosophical stories about them.

6. Shareef Askar ( EMMAstory: Forming a stage for museum narrative in another dimension.

7. Eero Tiainen ( Emma Musement Park: Museum visitors use Emma as a muse of inspiration for making inside worlds visible and sharing emotions.

All the presentations can be found here:

Please contact for 2016 Course proposals.
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Christmas 2015 Demoday presentations

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EMMA – Resources 2015

EMMA on Google Art Project:

EMMA Homepage:

EMMA Facebook:

EMMA Twitter: @emmamuseum

EMMA Pinterest:

EMMA Mobile App:

EMMA – Helsinki Design Week:


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Reading: The Next Museum on Flipboard – Articles about New Technologies and Approaches for the Museum of the Future

View Next Museum Articles.

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DOM E-5064: Bibliography – Autumn 2015

Bhowmik, S. (2015) The Parametric Museum: Towards Integration of a Museum’s Building Information Model with its  Digital Collections for Energy Efficiency and Community Participation Journal of National Institute of Building Sciences. Published:  June 19, 2015.

Cameron, F. and Kenderdine, S. (Eds.) (2007) Theorizing Digital Cultural Heritage. A Critical Discourse, The MIT Press.

Chan, S. and Cope, A. (2015) “Strategies against architecture: interactive media and transformative technology at Cooper Hewitt.” MW2015: Museums and the Web 2015. Published April 6, 2015.

Chan, S. and Cope, A (2014) Collecting the present: digital code and collections. In Museums and the Web 2014, N. Proctor & R. Cherry (eds). Silver Spring, MD: Museums and the Web. Published March 19, 2014. Available at:

Clifford, J. (1997) “Museums as Contact Zones.” In Routes: Travel and Translation in the Late Twentieth Century. Cambridge, Mass.: Harvard University Press: 188-219.

Dearnley, L. (2011) Reprogramming The Museum. In J. Trant and D. Bearman (eds). Museums and the Web 2011: Proceedings. Toronto: Archives & Museum Informatics. Published March 31, 2011. Available at:

DigiCULT (2002): Technological Landscapes for Tomorrows Cultural Economy. Unlocking the Value of Cultural Heritage. (online) Available at FTP:

Din, H. & Hecht, P., (2007) The Digital Museum: A Think Guide. Washington DC: American Association of Museums.

Giaccardi, E.(Ed.), (2012) Heritage and Social Media: Understanding heritage in a participatory culture. London & New York: Routledge.

Graham, B. (2010) Rethinking Curating: Art after New Media. MIT Press.

Hemsley, J., Cappellini, V., Stanke, G. (Eds.).(2005). Digital Applications for Cultural and Heritage Institutions. Aldershot, Hants: Ashgate.

Hooper-Greenhill, E. (2000) Museums and the Interpretation of Visual Culture. Routledge.

Krysa, J. (Ed.) (2006) Curating Immateriality(Data Browser). Autonomedia.

Manovich, L. (2001) The Language of New Media. Cambridge, Mass. MIT Press.

Marty, P.F. & Burton Jones, K. (2009). Museums Informatics. People, Information, and Technology in Museums. London: Routledge.

NMC Horizon Report: 2015 Museum Edition. Available at:

Parry, R.(ed.) (2010) Museums in a Digital Age. London & New York: Routledge.

Simon N. (2008) “Principles of Participation” The Participatory Museum. Santa Cruz, CA: Museum 2.0.

Tallon, L. & Walker, K. (eds.) (2010) Digital Technologies and The Museum Experience. Handheld Guides and Other Media. New York: AltaMira Press.

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